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Avatar Ventures Unveils New MobileCall Advertising Product

September 04, 2012

By Deepika Mala, Call Recording World Contributor

Avatar Ventures Corp., an emerging provider of mobile services and marketing solutions for small- and medium-sized businesses, has recently introduced a new business-to-consumer advertising solution for smartphone users that are looking for products and services on the go.

MobileCall, a customized mobile marketing campaign, is based on the Google AdWords advertising service that allows potential customers to call, click and/or visit the business of the services they’re searching for on their smartphone.

Officials said MobileCall uses Google mobile search ads and Google’s ‘click to call’ features, which further help the user to instantly access and locate their desired products and services.

Customized to focus on a particular industry or location, Avatar Ventures’ MobileCall Product also provides campaign feedback, including lead alerts, 24/7 call tracking and call recording. Both the convenience and tailored service offered by the solution benefits not only the business but also the consumer.

“With growing momentum in mobile, we are focused on helping small businesses connect with customers on their smartphones, where a Google search is often the gateway to profitable interaction,” Voltair Gomez, president of Avatar Ventures stated in a statement. “A MobileCall campaign can help drive qualified leads by instantly introducing a potential customer to products and services in a mobile-enhanced environment, giving customers the option to click to call or link to a business’s mobile Web site that has been specifically designed by Avatar to make the process simple and seamless.”

In related TMC news, Avatar Ventures Corp. announced the appointment of Peter Martinez as chief operating officer last year, who joined Avatar Mobile Agency's fulfillment and call center office located within minutes of downtown Minneapolis, Minn.

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Edited by Rachel Ramsey

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